| 07/10/2008 | Conquering New Ground
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New Year, new companies, new competition. The trick, it seems, is to pick your market carefully. And AsianLogic seems to have done just that. The five-year old company, founded by Tom Hall, Playtech executive, has recently revealed their intent to float on the London Stock Exchange program. The company’s stock will open with a price of 111.62 pc, demonstrating a market capitalization of GBP 123 million. This marks the first time an online gambling corporation will introduce an IPO since the Unlawful Internet Gambling Enforcement Act (UIGEA) in 2006, prohibiting funds transfers from financials to online casino sites, with few exceptions: horse racing, fantasy sports, and lotteries. This move is indicatory of the speed at which the Asian gambling market is moving online. The specifics indicate it was not a decision made lightly. A recent press release on behalf of AsianLogic, given by aforementioned Hall (who still works at Playtech) that recent developments proved support from investors, and spurned the initiative to prepare a dividend payment schedule. Some investment analysts, such as Stephen Ford of Collins Stewart, were so optimistic as to suggest that shares could reach as high as 9 pc by the start of 2009. AsianLogic has made their home in Hong Kong and are dancing the lines of regulatory framework deftly. In Hong Kong, online gambling is criminal. But this also means that competition in that market is nearly nonexistent. Their focus, instead, is on the legalities and strategizing on keeping them at a minimum. Hall said the company has met with a number of experts in the region on the likelihood of prosecution, and the feedback was heartening. So much so, that they moved forward. AsianLogic may hope they have little risk, but if that prediction comes to fruition, they will be on solid ground by establishing themselves as one of the only presences in China. Presently, AsianLogic’s domain is focused in Malaysia, and Singapore, principally because of the strong influence of high-speed internet in those areas. The corporation will spend almost 41 million to expand their domain. |
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